Who’s ready to take 2015 by the horns?
I’m sure you’re all standing up on your chair, chanting “me, me!” at the office now, right?
Well, here at The Edge, we’re pretty close. Ashleigh Mavros and I, the new blog co-chairs, have a lot of exciting plans for the New Year, from a thematic strategy to member highlights, and we’re going to spend a few minutes getting you in the know.
Monthly themes will guide our content strategy.
To keep content cohesive every month, we’re going to introduce new monthly themes. Some coincide with PRSA initiatives, such as Ethics Month. Others delve into issues facing new professionals, including this month’s theme: “Kickstart to 2015”.
So how are we turning this idea into a theme? We’ll focus on a few things:
- Helping you achieve your 2015 career resolutions,
- Discovering new productivity tools to help you accomplish more,
- How to de-busy yourself to save your sanity, and
- Whether or not you should consider going back to school for a master’s degree in 2015.
Of course, we are always accepting guest posts from new professionals, so if you have an idea that in some way relates to this theme (we’re open to all types of ideas, so get creative!), please email me or Ashleigh Mavros.
If you’re interested in writing for us in the future months, here’s what we have slated for February – June 2015:
- February: Social Media Strategy
- March: Integrated Marketing Communications
- April: Building Your Network
- May: Graduation Tips and Next Steps
- June: PR/Career Book Review Series
Highlighting members going above and beyond.
Do you know a PRSA new professional who had a major accomplishment or works hard consistently? We’d like to profile him/her on The Edge.
These nominations don’t have to coincide with the monthly themes; the only requirement is the individual is a member of the PRSA New Pros chapter. Please email Ashleigh or me with nominations!
Posting schedule set, so mark your calendars!
Similar to last year, we will be posting on Mondays and Thursdays, so make sure to set those reminders.
Additionally, the social team is working on the #NPPRSA Twitter chat lineup for 2015, so make sure to check The Edge regularly for the latest news. If you have any ideas for Twitter chats, please email Erica Brown or Lauren Rosenbaum.
As you can tell, the PRSA New Professionals team is excited for a stellar 2015, and we hope you are, too. If you’d like to learn more about joining the New Professionals section, please visit the PRSA website.
Questions about this year’s blog strategy? Thoughts for how to improve it? Please leave a comment below or email our team.
Stephanie Vermillion is a senior account executive at Wordsworth Communications, a public relations agency in Cincinnati. She is the PRSA National New Professionals blog co-chair, and is on the PRSA Cincinnati Leadership Team. Connect with Stephanie on LinkedIn and Twitter (@SMVermillion).

If you’re like me, the end of the year is a time to reflect on successes and challenges from the past year, as well as make plans for the upcoming year. New public relations professionals face a lot of challenges: a fast-paced and competitive job market, demanding clients and colleagues, and an evolving industry with an array of new channels and tools.
“Fake it until you make it” has been my personal and professional motto for quite some time, but after experiencing quite a few PR agencies and finding a niche industry I really enjoy, I no longer feel like I’m faking it. I feel ready to move on from the “new professional” label and onto the next chapter.
According to the National Center of Charitable Statistics, there are over 1.5 million non-profit organizations in the United States, all of which have strict budgets and manpower to make the impact their causes deserve. Only a lucky few get national notoriety like the ASL Ice Bucket Challenge or can convince professional athletes to wear pink for a month.
