PRNewPros

A blog written by PRSA New Pros for PRSA New Pros!

career advice… Ticking Through Last Year’s To Do List Before January by Janet Krenn

I’m big into lists. I write them. Re-write them. Revise. Lose. Re-imagine.

I wrote myself a “to-do by the end of the year” list last week, and it’s horribly intimidating. I’m not embarrassed to admit that it’s full of things that have been sneaking to the bottom of my “to-do” lists since April, and although I know I have a long month ahead of me, I’m propelled to get through it and start January with nothing hanging over my head.

Imagine! Only having to do the tasks and jobs that are new! (It does sound like a dream, doesn’t it?)

professional development… Here’s What’s for Us at PRSA International Conference by Janet Krenn

Two words: development and networking. This is what we as New Pros stand to gain by participating in International Conference this October 16-19 in Washington D.C. And if you register by next Friday (August 27) you can get this at the saver rate, i.e. $200 less.

(Now, I’ll be honest with you, you might find this to be too expensive to pay out of pocket, but other New Pros have attended conference in the past by asking their boss to foot the bill. If you’re interested in telling others how you convinced your boss to send you to IC or you have questions for those that did, join the discussion on our eGroup page.)

New Pros Summer Book Club – “Crush It” and Personal Branding

In “Crush It! Why now is the time to cash in on your passion”, Gary Vaynerchuk sets up an ambitious 12-item to-do list to accomplish within less than 200 pages. Last week, we talked about “What real hustle looks like”, but this week I want to talk about a different theme: Personal Branding.

Branding

Personal branding is a topic of interest to New Pros especially as we try to gather the quality and quantity of experience that will help us achieve our career goals. But, as Vaynerchuk indicates, personal branding is not just appearances and image.

New Pros Summer Book Club – “Crush It!”

You voted, and we responded! For the last selection of our summer book club, we’re talking about “Crush It! Why now is the time to cash in on your passion” by Gary Vaynerchuk.

Vaynerchuk’s claim to fame lies in the fact that he used social media and the internet to turn his family’s <$10 million liquor store into a $50 million business in 8 years, and  he did it all during those years immediately after college.

If you’ve ever seen Vaynerchuk speak (he’s been speaking at countless events as well as TED), you know the guy has a deep, well-expressed passion. That passion explodes through “Crush It!”, making the book an entertaining, motivating, and quick read.

twitter… My Top 3 Handles for Keeping Up with PR Trends by Janet Krenn

Keeping up with the trends means that you stay relevant, and developing those good habits now will only help in the future. (It may be hard to believe, but one day, when we’re not the New Pros, we’ll have to stay on top of what the newbies know!)

I end up reading several blogs, pubs, and papers to keep up on PR trends, but I also use Twitter to keep up with PR trends. Here’s my favorite top 3 people or organizations that I follow to stay up to date on PR trends: